Curriculum
- 6 Sections
- 24 Lessons
- 10 Weeks
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- Module 5: Branding, Marketing & Advertising1
- 5.1: Your Business Plan1
- 5.2: Branding8
- 3.05.2.a: Build a Strong Brand Identity for Your UK Pet Sitting or Dog Walking Business
- 3.15.2.b: Choose a Clear and Appealing Business Name
- 3.25.2.c: Create a Professional Logo and Colour Scheme
- 3.35.2.d: Develop a Consistent Brand Voice
- 3.45.2.e: Build a Cohesive Online Presence
- 3.55.2.f: Be Consistent Across All Branding Touchpoints
- 3.65.2.g: Showcasing Your Brand’s Values
- 3.75.2.h: Final Thoughts
- 5.3: Marketing & Advertising13
- 4.05.3.a: Marketing Strategies for a Pet Sitting or Dog Walking Business
- 4.15.3.b: Utilize Social Media Marketing
- 4.25.3.c: Leverage Local SEO
- 4.35.3.d: Network within the Community
- 4.45.3.e: Offer Promotions and Referral Discounts
- 4.55.3.f: Invest in Paid Advertising
- 4.65.3.g: Monitor Your Marketing Efforts
- 4.75.3.h: Leaflets or Flyers
- 4.85.3.i: Design & Produce Your Leaflet
- 4.95.3.j: Distributing Your Leaflets Effectively
- 4.105.3.k: Online Advertising for Pet Sitting Services
- 4.115.3.l: Word-of-Mouth Marketing
- 4.125.3.m: Summary
- 5.5: Branding, Marketing & AdvertisingSummary You have now reached the end of this module and you should now have a wider understanding on the Branding, Marketing and Advertising of your Pet Sitting Service. Following the steps and advice in this module will help you come up with a pet sitting service that will start you off on the road to success.1
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